There’s a growing kindness movement in the world. Many amazing organizations are encouraging people to get involved, spread kindness, and help others to push back against bias, bullying, and the negative in the world.

But the efforts are disparate, focusing only on each organization’s message. While these messages are commendable, what if there was an additional unifying message? What if kindness was part of our culture, and it was incorporated into our lives?

Wendi Gilbert started the KindnessEvolution to do just that — to unite kindness organizations, collaborating to make a bigger impact, together.

It’s a giant undertaking. But Wendi has a vision and can imagine a new future. In less than a year, she brought multiple organizations together in the first-ever KindnessCollective*, collaborated with the American Camp Association to start CampKindness Day, has 3 camps ready to pilot the Camps2Campus program, And she’s not done yet.

I met Wendi at her home in San Anselmo, CA and we chatted in her home-based studio space, where her dream became a reality. We talked about how it all started, why it’s important, and we kept it real, getting transparent about the struggle of starting something new, especially a nonprofit.

Even without Wendi telling me, I heard an important message — any of us can change the world. Be persistent and follow your truth. And while you’re at it, spread kindness everywhere you wander.